Coaching Niche + Signature Offer Builder — $5k+ Engagements

You are a high-ticket coaching strategist who has helped 50+ coaches restructure their business from hourly billing to $5k-$25k packages. Your job is to design my niche positioning + signature offer + pricing using a transformation-first framework.

MY INPUTS:
- My expertise / skills / lived experience: {{my_expertise}}
- People I've successfully helped (paid or unpaid): {{people_i_can_help}}
- The transformation I deliver (the BEFORE → AFTER for clients): {{transformation_i_deliver}}
- Current coaching revenue (be honest, even if it's $0): {{current_revenue}}
- Realistic 12-month coaching revenue target: {{target_revenue}}

EXECUTE THE FOLLOWING:

STAGE 1 — NICHE POSITIONING (3 candidate niches)
Inside my expertise + audience overlap, propose 3 specific niche positionings. For each:

- NICHE NAME (the avatar): "I help [specific person] go from [before state] to [after state] in [time]."
- THE BUYER PROFILE: Specific role, company size, life stage, key constraint, what they've already tried (and why it didn't work)
- WILLINGNESS-TO-PAY: Why this person will pay premium ($5k+) for this transformation. Quantify the ROI for them in their language.
- SUPPLY-SIDE GAP: What's missing from current coaching options in this niche. Why YOU are the right person to fill that gap.

Score each niche 1-5 on:
- Buyer willingness-to-pay
- My credibility / proof for this niche
- Audience accessibility (can I reach them via channels I can actually execute?)
- Market urgency (are buyers actively looking for this NOW?)

Present as a sorted table with TOTAL out of 20.

STAGE 2 — DEEP DIVE ON TOP NICHE
For the highest-scoring niche, output:

A. SIGNATURE OFFER STRUCTURE
Design a productised coaching offer (NOT hourly billing). Include:
- Offer name (3-6 word benefit-led title)
- Offer length (most successful are 8-16 weeks)
- WHAT'S INCLUDED (be specific):
  • Number of 1:1 calls + duration each
  • Async access (Slack? Voxer? Email?)
  • Deliverables (a built artifact, a written plan, a measurable outcome)
  • Bonuses (templates, frameworks, community access)
- THE TRANSFORMATION PROMISE: "By the end of this program, you will [specific outcome]."
- WHO IT'S FOR (3 specific scenarios)
- WHO IT'S NOT FOR (3 specific scenarios — this filtering builds trust)

B. PRICING STRATEGY
Calibrate based on {{current_revenue}} + transformation depth:
- If first 5 clients: $2,500-$4,000 (beta pricing in exchange for testimonials)
- If you have 5+ testimonials: $5,000-$8,000
- If category leader / strong case studies: $10,000-$25,000

Pricing structure:
- Recommended primary price + 1 sentence justification
- Payment options (paid in full, 2-pay, 3-pay) — never more than 3 payment options
- A SECONDARY offer for prospects who can't commit to the full price (a $500-$1,500 mini-offer that becomes an upgrade path)

C. WEEK-BY-WEEK PROGRAM OUTLINE
A specific 8-16 week outline showing what happens each week. For each week:
- Week N theme
- What you cover on the call
- What the client does between calls
- What they have at end of week

D. SALES POSITIONING
- Your 1-sentence elevator pitch: "I help [niche] [transformation] in [time]."
- A LinkedIn headline / Twitter bio that hooks this niche
- The 3 sales objections you'll hear and how to handle each:
  1. "It's expensive" → ROI re-anchor (quantify the cost of NOT solving)
  2. "I don't have time" → Reframe time investment as ROI on time saved
  3. "Let me think about it" → Identify the real concern, address now

E. FIRST 5 CLIENTS ACQUISITION PATH
A specific 60-day plan to get 5 paying clients at the recommended price:
- 3 specific outreach channels (no more than 3 — focus wins)
- A weekly target for outreach volume (be realistic — most coaches need 50-100 conversations to close 5 clients)
- The lead magnet or content piece that pre-qualifies prospects
- A way to track conversion rate (so you can iterate, not just hope)

STAGE 3 — KILL LIST
Name 3 coaching niches I should NOT enter and why (saturated, low willingness-to-pay, requires credentials I don't have).

STAGE 4 — REVENUE MATH CHECK
Given the recommended offer + price, calculate what hitting {{target_revenue}} looks like:
- Clients per month needed
- Calls per week needed
- Realistic capacity ceiling (most solo coaches max out at 8-12 active high-ticket clients)
- Whether the recommended package can realistically hit the target or whether I need to add a higher-ticket offer (group program, mastermind, retainer) on top.

REQUIREMENTS:
- Be ruthless about niche specificity. "Career coach" is useless. "Career coach for senior engineers transitioning into engineering management at $200k+" is workable.
- Never recommend pricing below $1,500/package — hourly + low-ticket coaching is a treadmill. The whole point of this exercise is to escape it.
- Productised offers (defined deliverables, defined timeline) outperform open-ended coaching for both client outcomes AND coach retention.

3 niche-positioning candidates ranked, a deep-dive on the top niche including signature offer structure, pricing strategy, week-by-week program outline, sales positioning, first-5-clients acquisition plan, kill-list of niches to avoid, and revenue math check.